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Shop For Geek

The franchise
concept

Born on 1 -05-2016, Shop For Geek is the new benchmark in the sale of geek pop culture licensed products. Starting from the fact that there are still relatively few geek shops in our regions, Shop For Geek is The opportunity you should not miss if you want to start selling pop culture licensed products.

Thanks to new media and new licenses (Marvel, DC, Star Wars, …), « pop culture » is The actual fast growing market and Shop For Geek wants to become a key player in this domain thanks to a complete and constantly renewed catalog, to meet the expectations of the most demanding customers.

ShopForGeek

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Original concept


Shop For Geek is more than just a selling place, it is a real universe. It is a store concept that perfectly meets the needs of freedom and creativity of modern and demanding consumers.

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Modern and trendy


Thanks to its trendy concept, Shop For Geek offers products in a universe full of young and urban populations.

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An evocative name


A simple and evocative name to express the new Shop For Geek brand, dedicated to themed and licensed qualitative giftware, meeting the expectations of customers in search of benchmark and advices.

Shop For Geek

The
logo

With its glasses, ruffled hair and crazy style, the Shop For Geek logo represents the geek that lies in each of us. It is a modular logo type that can be customized on demand. The haircut, the style of glasses, the shape of the mouth can be modified. It is also possible to add accessories and clothing (tie, backpack, shirt, etc) while keeping a style close to the original one, as shown in the picture below showing our « geekette ».

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Geek Base

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Geekette Base

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Geek & Geekette Base

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Badge Base

Shop For Geek

Choice
of the colors

We decided to chose a pretty vintage range of colors for the two characters. :

  • - The red color reminds passion and enthusiasm of the fans for their favorite products. Generally the color most used in this sector is blue, so the choice of red also underlines the innovative and conceptual aspect the brand wants to convey.
  • - The yellow color reminds joy, celebration and happiness that lies in each geek when immersed in his universe .
  • - The dark grey color plays here a contrasting role to accentuate the colors mentioned above.
  • - The pink colors of the character on the right pursue the same objective as red. Even though the pink has a less « powerful » impact regarding passion and enthusiasm, it nevertheless highlights the feminine aspect of the « geekette ».

Shop For Geek

Choice
of shapes

By reference, the « box » aspect seeks to bring out the « surprise » concept and reminds the shape of a gift wrapping. Hair humanize the characters and the glasses refers to the great stereotype of the geek with bezel.

The badge wants to emphasize the feminine side of the « geekette » and the geeky world in general, because this universe is generally male stereotyped. The aim is to show that we offer a range of products both for men and women.

ShopForGeek

A passionate team at the service of its customers

- Shop For Geek Team -

Shop For Geek

At the service of its partners

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Development

Our development department accompanies you in your project from A to Z: assessment and validation of the location, feasibility study and assistance in setting up the financing file.

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Training

The training department gives you theoretical and practical keys to start your shop serenely.

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Computing

The IT department supports you daily in managing the cash register and sales data.

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Purchases

The purchasing department selects for you the best suppliers, the best products, and negotiates the best prices to offer you a wide range of products and enable the success of your store.

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Marketing

The marketing department provides you with all the tools and supports intended for your local and promotional communication, and implements national communication.

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Experience

Active in the video-gaming and licensed/themed giftware sector for more than 20 years, be assured to collaborate with a dynamic, experienced and proactive team in order to offer you the best service in any situation. A team at your service but above all a team listening to you.

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01

Performing communication tools.

All year long, promotional and event-driven campaigns animate your shop with a major objective : TO GENERATE IN-STORE TRAFFIC.

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Sourcing expertise.

Partners have been selected and referenced to be able to supply all stores with quality products at competitive prices.

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Fidelity.

Mailings, SMS, newsletters, Shop For Geek is a true marketing and federating concept.

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Website.

ShopForGeek.com highlights the stores of the entire network by presenting promotional campaigns, products and brand concept.

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Social networks.

Social networks play an important role in our daily lives. Shop For Geek is present on Facebook, Twitter, Instagram and Pinterest with a very active community. It is the most effective tool for listening and meeting customer needs.

Shop For Geek

Data
franchising 2018

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13.000

Monthly transactions

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32 / 38 %

Average margin rate

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85 m²

Average area

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23 €

Average basket

>Shop For Geek

Here are
5 the main qualities needed to get success in your project

Shop For Geek

A large catalog of
products

With more than 18.000 references, Shop For Geek has a considerable choice of high-quality products with the best licences.
Our catalog is constantly updated to meet the expectations of the most demanding customers.

More than 1800 m2 of stock

9769 products available within 24h in your shop.

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Replenishment

A state-of-the-art computerized replenishment system.

ShopForGeek
Shop For Geek

Download zone

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Logos

Logos available for download (Hi-Rez, png, jpg, ai).

 

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Our fonts

Download our ShopforGeek fonts.

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Shop For Geek

Our shops

Belgium


BE : ShopForGeek Nivelles

BE : ShopForGeek Charleroi

BE : ShopForGeek Chatelineau

BE : ShopForGeek Fosses-la-ville

BE : ShopForGeek Genk

BE : ShopForGeek Wijnegem

BE : ShopForGeek Aalst

BE : ShopForGeek Namur

BE : ShopForGeek WAVRE

BE : ShopForGeek Kortrijk

BE : ShopForGeek Hornu

BE : ShopForGeek Rocourt

France


FR : ShopForGeek Troyes

FR : ShopForGeek Dunkerque

FR : ShopForGeek Lyon

FR : ShopForGeek Verdun
Shop For Geek

Contact
- Us

Accompaniment is one of the keys to success, do not hesitate to contact us to make an appointment or to get answers to your questions.

Belgium

France

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